Speakers at the IMTJ Summit

Speakers

Hear from the brightest and the best in medical travel

The IMTJ Medical Travel Summit 2017 is attracting some of the brightest talents in medical travel. They’ll share their knowledge, insight and experience of building a sustainable international patient business.

Helen Culshaw

Director, Ascendancy Internet Marketing, UK

helen-culshawHelen Culshaw has worked in the digital marketing sector for over 15 years, having previously gained a wealth of business & commercial marketing experience across a range of sectors, including healthcare.

Helen is a renowned public speaker, trainer, visiting lecturer and consultant on digital marketing, with a particular interest in how to deliver “real” business solutions through digital marketing. Her hands-on, pragmatic approach has earned her a reputation as a results driven, no nonsense, no-jargon digital practitioner with specific knowledge and expertise in supporting the private healthcare sector.

Helen has a deep understanding of Google and Google AdWords, and has supported a wide range private healthcare businesses in maximising this vitally important marketing channel to reach and inform potential customers.

Helen was selected by Google UK in 2015, as one of only 15 digital agency owners, to take part in Google’s Partners Business Coaching Programme.

Since 2004, Helen has run her own digital marketing agency, Ascendancy Internet Marketing based in Shropshire. The company, which has a small specialist team, offers SME and healthcare clients an integrated approach to digital marketing solutions, as well as marketing optimised, bespoke website design & development.

What’s the one thing that Helen has learned about the medical travel business?

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