Director Healthcare & Life Sciences, Frost & Sullivan, UAE
As a Director for Performance Improvement in Frost & Sullivan, Vivek Shukla works closely with top healthcare leaders to create strategic growth vectors for their healthcare organizations. His main work revolves around advising and supporting healthcare organizations to enhance revenue, market share and profits. Having been on both sides of the table, over the last 20 years, he has a deep insight into what will make a lasting impact in a growth or a turnaround story of a client.
Previously he was heading GCC for marketing, brand and communication (driving strategic growth and marketing) for Aster Clinics and Hospitals as a General Manager. He lead a large team with a mandate for revenue, brand equity and market share growth of 4 hospitals and 61 clinics in 5 countries.
Vivek Shukla’s journey as a consultant started when he created and led a boutique healthcare consulting firm – Vivek Shukla & Associates [VSA] from 2002 to 2012. The firm served 53 clients in 7 countries. In this period, he widely professed the concept of Strategy, Leadership and Brand Management in the healthcare sector in India and abroad.
Post his MBA from a premier institute in India in 1998, he took over the reins of his family-owned 30-bed hospital. He was driving that business alongside his consulting practice till February 2012.
Vivek Shukla has spoken at several healthcare management conferences spreading across 18 countries and has trained more than 2000 healthcare professionals through numerous indigenously-designed workshops.
Vivek Shukla has written over 100 published articles. His vast repertoire of articles on healthcare management [published in many leading industry magazines and journals] has been released as a book called “Perspectives – On Business of Healthcare”.
Recently, Vivek Shukla was conferred an inclusion in the 100 Most Influential Marketing Leaders at the World Marketing Congress.
He also has been recognised for ‘Excellence in Team Building’ by World Leadership Federation in Dubai.
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